Bringing cholesterol awareness with playful infographics
Client: Piper Biosciences
Piper Biosciences is a new health lifestyle company that promotes lifestyle programs and produce healthy consumables.
I collaborated with fellow talent James Yi to create a series of informative videos that educate viewers about cholesterol awareness and expand the voice of the brand. We worked directly with the company's CEO Rajiv Doshi in conveying complex medical terms in a fun, caricatured interpretation.
These were embedded on their website and broadcasted on their social media campaigns.
Art direction, design, animation